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My Wife the Community Manager
It’s funny how things turn out sometimes. As someone that has worked in the digital/mobile/social space for the last 20 years, I’ve always spent my fair share of time exploring what’s new on the...
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Think(ing) Like Zuck: 5 Facebook Marketing Tips
Originally posted on WCG’s blog on 1/15/2013. When I agreed to review Ekaterina Walter’s new book, Think Like Zuck: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg, I...
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Location-Based Marketing: 2011 in Retrospect
For anyone that follows the location-based services space, there is no doubt that it has been a big year. With several key acquisitions (Whrrl, WHERE and Gowalla), transitions (Facebook),...
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One Degree of Separation
Unless you live off the grid in the mountains of Idaho, you’ve likely heard of the theory of six degrees of separation. The concept made popular by the movie and the Kevin Bacon game speaks to the idea...
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